{
  "slug": "bizlyup",
  "brand": "BizlyUp",
  "category": "Business & growth",
  "concept": "A growing business foundation builds through three connected terraces.",
  "rationale": "A shared business base rises through tangible stages while an open entry makes progress accessible.",
  "primary": "#E56824",
  "secondary": "#39A46B",
  "ink": "#19352D",
  "font": "rounded",
  "wordmarkParts": [
    {
      "text": "Bizly",
      "color": "ink"
    },
    {
      "text": "Up",
      "color": "primary"
    }
  ],
  "index": 17,
  "repo": "bizlyup-site",
  "websiteConcept": "BizlyUp empowers entrepreneurs and small businesses with the tools, technology and guidance needed to launch and grow.",
  "identityNotes": "Existing assets retained; any new logo should be added as a separate concept.",
  "evidencePaths": [
    "src/site.config.ts",
    "README.md",
    "src/app/layout.tsx",
    "src/app/globals.css"
  ],
  "status": "selected",
  "geometrySha256": "73fec587c46a427e734667a193ba75cca9186e214dd910f96b07b7d521fac5b5",
  "identitySelection": "new",
  "selectionVersion": 2,
  "selectionStatus": "finalized",
  "sourceFormat": "native-vector",
  "sourceGaps": [],
  "canonicalMasterSha256": "b8cb0611b2d1e31c6efd0c87d68281fba711a3a39426fec90f58a2f3726039d1",
  "proposalLogo": "proposals/bizlyup/logo.svg",
  "selectedLogo": "assets/bizlyup/logo.svg",
  "statusDetail": "User-selected new identity; precision-reviewed vector geometry.",
  "geometryRevision": 3,
  "geometryRevisionDate": "2026-10-27",
  "precisionReview": {
    "problem": "Separate chart bars and a floating arrow were a generic growth cliché with no unified business structure.",
    "fix": "Joined the terraces into one grounded silhouette, removed the arrow and cut a real entry aperture; the final green terrace belongs to the same structure.",
    "smallSizeIntent": "Broad filled geometry, intentional negative space and a stable silhouette at 16/24/32px; no colour-only separation."
  }
}